The Trump Campaign’s Theory of Victory

Jul 18, 2024 · 54m

The Trump campaign isn’t just expecting to win this election; it’s expecting to win it in a landslide. And top Trump campaign officials were feeling that confident even before Joe Biden’s disastrous debate performance. So what’s their strategy to achieve the blowout they’re imagining? And is their confidence justified? Tim Alberta is a staff writer at The Atlantic and the author of “ American Carnage: On the Front Lines of the Republican Civil War and the Rise of President Trump .” He recently spent months profiling Trump’s campaign managers, Susie Wiles and Chris LaCivita. In this conversation, Alberta offers an inside look at the Trump campaign and their theory of victory. We discuss how the campaign has tailored its messaging to capitalize on Joe Biden’s weaknesses; LaCivita’s and Wiles’s personal backgrounds and approaches to the campaign; what Trump’s vice-presidential pick, Senator J.D. Vance, signals about Trump’s vision for his presidency; and more. Mentioned: “ Trump Is Planning for a Landslide Win ” by Tim Alberta “ How J.D. Vance Won Over Donald Trump ” by Jonathan Swan and Maggie Haberman Book Recommendations: Tired of Winning by Jonathan Karl Kingdom of Rage by Elizabe…

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