How to Change Anyone’s Mind & Could Machines Really Take Over the World?

You have probably been eating peanut butter since you were a kid. And that turns out to be a really good thing. This episode begins with a look at the amazing and little known health benefits of eating peanut butter – as long as it is the right kind of peanut butter. https://www.medicalnewstoday.com/articles/323781#health-benefits Changing someone’s mind is difficult if not impossible - or so it seems. However, minds do change so clearly it can be done. Jonah Berger joins me to explain how. Jonah is a marketing professor at the Wharton School at the University of Pennsylvania and his latest book is called The Catalyst: How to Change Anyone’s Mind (https://amzn.to/33hpVJE) . Listen as he explains the fascinating research on how to get people to agree with you. The experts are saying that one of the ways to prevent the spread of coronavirus is to NOT touch your face. Good luck with that! Listen as I explain why trying to not touch your face is almost certainly going to make you touch it even more. https://www.wired.com/story/cant-stop-touching-your-face-science-has-some-theories-why/ Could machines really get so smart they could take over the world – or is that just in the movies? So…