Why You Make the Choices You Make & The Upside of Being Selfish

Oct 14, 2021 · 52m

Passwords are a real pain. If it is too random, you can’t remember. If you it too easy, you could easily be hacked. So this episode begins with a simple formula to create a new password that you will remember and no one else will ever guess. Source: Eran Katz author of Where Did Noah Park The Ark (https://amzn.to/3at5fmx). When you are asked to make a choice, your decision on what to choose is influenced by so many things including how the options are presented to you, who is presenting them and so much more. This is called “choice architecture” and it’s important to understand. One of the leading experts on choice architecture is Eric Johnson, Director of the Center for Decision Sciences at The Columbia Business School and author of the book The Elements of Choice: Why the Way We Decide Matters (https://amzn.to/3mK49bN). Listen as Eric explains how other people and situations influence your choices and how you influences the choices other people make - often without even realizing it Everyone lies. And we do it for all the same reasons. Listen as I explain why we lie, how lying works and how it starts at a very early age. https://www.ted.com/speakers/kang_lee Selfishness is primar…

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