The Science of Charisma & Why Midlife Is Better Than Everyone Thinks

Jul 23, 2026 · 49m

If your porch light seems to attract every moth and flying insect in the neighborhood, you're not imagining it. Scientists have finally figured out why artificial lights are so irresistible to many insects—and knowing what they've discovered can help you keep more bugs away this summer. https://www.nature.com/articles/s41467-024-44785-3 Some people seem to light up a room the moment they walk in. Others naturally draw people in, inspire confidence, and make lasting impressions. We call it charisma, and many assume you're either born with it or you're not. Olivia Fox Cabane says that's simply not true. In this conversation, she explains what charisma really is, why it's often misunderstood, and the surprisingly practical skills anyone can learn to become more influential and engaging. Olivia has advised leaders at Google, Deloitte, UBS, MGM, and TikTok, and is author of The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism (https://amzn.to/44kpuyI). For decades, we've talked about "the midlife crisis" as though it's inevitable. But what if we've gotten midlife completely wrong? Research suggests that your middle years can be one of the most productive, s…

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