Extra: Car Colors & Storage Units
Presenting two stories from The Economics of Everyday Things: Why does it seem like every car is black, white, or gray these days? And: How self-storage took over America. SOURCES: Tom Crockett, classic car enthusiast. Zachary Dickens , executive vice president and chief investment officer of Extra Space Storage. Mark Gutjahr , global head of design at BASF. Kara Kolodziej, self-storage unit tenant. Anne Mari DeCoster , self-storage consultant. Nikkie Riedel , carline planning manager at Subaru of America. RESOURCES: “ A Fifth Of Americans Rent Self Storage, With Millennials Overtaking Gen Xers In Generational Storage Wars ,” by Francis Chantree ( Storage Cafe, 2024). “ Lessors of Mini Warehouses and Self-Storage Units Show Significant Financial Gains During COVID-19 Pandemic ,” by Ben Chandler and Robin Enlow (United States Census Bureau, 2024). BASF Color Report 2023 for Automotive OEM Coatings , (2023). “ The Fate of Oversupplied Self-Storage Markets and How to Pull Back From the Brink ,” by Frank DeSalvo and David Perlleshi ( Inside Self Storage, 2023). “ A Pandemic Space Race: Self-Storage Roars Back ,” by Ellen Rosen ( The New York Times, 2021). “ Beige on an S.U.V. Will Cost…
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