How to Spook the Politics Industry

Politicians fear their base, so they play to their base--and disregard moderates, independents, and members of the rival party. Elected leaders can store up campaign war chests, but they can't net excess votes or store them for the next election. What are the bad structural elements we've built into our system, and how do we rearrange them? Katherine Gehl is the author of "The Politics Industry: How Political Innovation Can Break Partisan Gridlock and Save Our Democracy"